How to find ecommerce platform for your business

There are around 236 ecommerce platforms out there! That’s a lot! So, how to find ecommerce platform that’ll fit perfectly? 

Why is this important

The ecommerce platform you choose will be the backbone of your online store. It’s important because it’s where you’ll show off and manage your products, process payments, and handle customer service. 

A good platform will make these tasks easier and more efficient. A poor choice can lead to headaches and lost sales.

• A user-friendly platform means that your customers can go through the site easily.
• The platform should be able to handle traffic and sales without any issues.
• It should integrate nicely with other tools, like marketing software or inventory management systems.

Key features the ecommerce platform should have

When you’re on the hunt to find ecommerce platform, there are some things that you should prioritize.

Make sure ecommerce platform offers a mobile-friendly design since a lot of shopping happens on mobile devices these days. It’s also important for the platform to support multiple payment gateways to give your customers flexibility. Good SEO features are a must to help your store rank higher in search engine results. Strong security features are crucial to protect your customers’ data. Lastly, reliable customer support can quickly resolve any issues and keep your business running smoothly. This all may seem like a lot, but there are always ecommerce agencies that might jump in and help with all.

The most popular ecommerce platforms

Now, let’s compare some of the most popular ecommerce platforms to help you find the best fit for your business.

Shopify

Shopify is one of the most popular ecommerce platforms for small and medium-sized businesses. It’s known for its ease of use and wide range of features.

• Very intuitive ecommerce platform
• A variety of themes and apps to customize your store.
• Suitable for businesses of all sizes.
• 24/7 customer support to help with any issues.

WooCommerce

WooCommerce is a plugin for WordPress, making it a great option for the most customized experience.

• Highly customizable with various plugins and themes.
• Built on WordPress, which is known for its strong SEO capabilities.
• Large community of developers and users for support and ideas.

BigCommerce

BigCommerce is another powerful platform that is suitable for larger businesses.

• Many features are included without the need for additional apps.
• Strong SEO features to help your store rank well.
• Easily sell on various channels like Amazon, eBay, and social media.

How to find ecommerce platform that fits your needs

Start by making a list of your business requirements. Consider the number of products you’ll be selling, your target audience, and your budget. Think about any specific features you need, such as subscription options or digital downloads. Maybe it’s good idea to consult with someone more experienced with the technicalities of ecommerce platforms.

Take the time to research different platforms. Read reviews, compare features, and look at pricing plans. You can also check out comparison articles and guides to get a better understanding of how each platform stacks up. For example, you can find detailed comparisons in guides on small business ecommerce platforms.

Think about your long-term goals. Choose a platform that can grow with your business and handle increased traffic and sales. This will save you the hassle of switching platforms later on.

Making the final decision

Find ecommerce platform that best meets your business needs and fits within your budget. Remember, the goal is to find ecommerce platform that will support your business now and in the future. There’s an option out there that’s best for you. Contact us – we’re here to help if you need it.